How to Meet Your Clients' Needs And Grow Your Business

How To Meet Your Clients' Needs And Grow Your Business
By Margie Beiswanger

As a successful business owner you want nothing more than to thrive by doing what you do best.

You want to be of service to your clients and to be valued for that. You want to see the fruits of your labor rewarded. You want to make a good living doing what you love.

Of course you do! I do, too.

But not everyone is experiencing that, for a variety of reasons. One of the issues I often see service-based entrepreneurs struggle with is their ability to succeed in two different ways, simultaneously. In order to truly thrive as a service-provider and business owner you absolutely must be able to meet (and ideally exceed) your clients' needs and grow your business at the same time.

What do I mean by that? Am I implying that's a source of conflict and cause of stress for many entrepreneurs? Why yes, yes I am.

Let me explain.

You are amazing at what you do. I know you are. You know you are. Your clients are the proof. They rave about you and all that you provide. They want you all to themselves. You are definitely nailing the first part of the equation - meeting your clients' needs - so that's great. But what often happens is you keep on delivering and delivering and delivering. The clients take up all your time. All of your energy. And there's no time / energy / available resources left to grow your business.

How will you grow your business beyond where it is today if you only excel at the first part of the equation? The short answer is you won't. Then what happens? You may already be experiencing this result for yourself: What happens next is you burn out. You have no life outside of your business and your dreams come crashing down. You're exhausted and wonder what you ever saw in the entrepreneurial lifestyle.

Then there is the second part of the equation - working hard to grow your business. Now I know, devoted reader, that you would never fall into this category I'm about to illuminate. But believe me, others do. They set their sights on building their business into its next phase, into that bigger vision. That's great! I'm all for having a big vision and focusing your energy to make it a reality. But not at the expense of your clients and their needs. Not if it means that you are no longer providing an outstanding service experience.

I'll give you one guess as to what happens to those businesses that focus on their future growth at the expense of their current clients' needs and experiences. You know the answer. They won't last. They'll lose clients and lose their foothold in the future vision they created. Next thing you know, there's no more business at all. Again, the entrepreneurial dream has come crashing down.

So what's a service-oriented entrepreneur to do?

Start Here: Bridge the Gap

Start by making sure that you really truly have identified the pressing problems of your most ideal clients so that you can meet - and exceed - their needs. Do you have a way to get underneath what they're telling you they want help with? How can you dig a bit deeper so that you can provide outstanding results? Be the one who can uncover the deeper need, the bigger sticking points, and present a solution to those. By bridging the gap between what they say they want and what they really need, you provide a better solution. That better solution is what gets them the dynamite results they're after. And when that happens, they rave about you. Now you're cooking!

Next Up: Ensure a Smooth Delivery

Now you're confident that you can indeed meet your clients' most pressing needs, you want to free up some energy to devote to growing your business. How? By ensuring that you have strong business systems in place to make client care an easy-peasy proposition. Deliver unparalleled value to your clients and do it with ease on your part. Ahhhh. Can you see how that combination allows you the time and energy to focus on future growth?

Have your technology lined up, have your intake process streamlined, make sure it's a breeze to keep track of your finances, client follow-up, etc. Provide excellent client care by having systems in place that allow you to do that with ease and joy. Yes, I said joy! You won't have to worry about what's falling through the cracks if you have a strong business foundation and the systems in place to support that foundation.

Now you're ready to focus on growth, positive growth. You'll be ready to grow while meeting your clients' needs. When you do it this way, no one gets left behind. Not you. Not your amazing clients. Not your entrepreneurial dream.

Final Piece: Deepen and Develop

If you're going to grow your business to the next phase, to the next level of success, to that big vision stage, then you're going to have to ramp things up. You know this, I know.

What you may not know is that to ramp things up in a way that is sustainable you need to go deep. Deepen your offerings. Go farther into what is needed 'next' for your most ideal clients. Then develop offers and programs that will take them there. Grow with your clients and their needs and you'll be growing your business. Take them to the next level and your business will follow.

If you want to grow your business beyond where it is now, beyond what you've achieved so far, then you need to deepen and develop, too. Your personal and professional growth must be continuous. In fact, I would argue that's an essential piece of entrepreneurial success. If you want to grow your business, the ability to grow both personally and professionally is essential.

Don't stop short. Don't be satisfied with the status quo. Deepen your skill set, expand your offerings as a service provider, and develop more comprehensive solutions for your ideal clients.

Master this and you'll be well on your way to sustainable business success because you'll be able to grow your business and meet your ideal clients' needs, simultaneously. Your clients receive an amazing experience that's easy for you to deliver. Their needs are met or even exceeded by the services you provide. And all of it is done with ease and joy, which creates time and energy for you to be future focused. That's when your business growth accelerates beyond where you are now.

When you can simultaneously meet your clients' needs and grow your business to the next level of success... everyone wins!

I am passionate about showing you how your brilliance can shine even brighter!

I teach entrepreneurs how to translate their unique expertise into signature programs so they can reach more of their ideal clients, leverage their time, expand their business, and earn a good living. Let me show you how. Visit http://TransformYourBrilliance.com to learn more.

Article Source: http://EzineArticles.com/?expert=Margie_Beiswanger
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I GVO The Ultimate Marketers Toolbox?

1) Product focused...

When marketing on the internet, sometimes you feel like your head is going to explode! The amount of tools, systems, and services out there will make your head spin which make promises of easy riches when you use them.
Every day, there seems to be another "magic tool" that pops up promising millions of visitors to your site and large sums of money in your bank account....effortlessly.
It can get overwhelming and take focus away from what you should be doing to build your business.
As you know, there are tools out there that not only make your life easier, but keep your business running on auto-pilot for you.
The trick is to know which ones to focus on and which ones to stay away from!
Let's go through the essentials which every top internet marketer depends on a daily basis to run their million dollar businesses...
1) Web Hosting
Obviously, without hosting, the internet would be a pretty boring place to hang out. If you have a domain name, you need a place to host it so others can find you.
Hosting companies out there range from free all the way to over $500 a month for dedicated hosting.
The key is to find a company that provides 99% uptime and also provides 24/7 support in case you ever have a problem.
And of course, just like anything, you get what you pay for.
2) Auto-Responders
Have you heard the phrase, "The Money Is In The List?"
Well, having an autoresponder and building a list that knows, likes, and trusts you is the fastest way to literally pushing a button and having money coming in your bank account... faster than you can say... Hot Biscuits!
The formula is simple.
Create a page that gives something of huge value totally away for free. This could be a free report, a video lesson, an audio interview, or a live webinar.
Then, in exchange for your free information, the visitor will give you their name and email address.
And then the magic happens. You can follow up with them automatically and offer more value and even get them to buy something!
This is all done using an auto-repsonder, all automatically and efficiently for you.
Again, companies providing auto-responders range from $20 a month up to $99 a month.
3) Video Hosting
The internet is all about video. And without some type of video on your website, most people will simply not hang around.
Video allows you to bond with your visitor and create more trust than with just words on your site.
We've all heard of YouTube for sure. But is a free service that is known for pranks, jokes, and music videos the right image for your business?
There's a reason the top marketers host their videos through paid services and you should to.
4) Website Builder and Prospecting System
99% of internet marketers don't have the time and/or the skills to create their own websites or prospecting pages. Trying to learn website design and html code is not the best way to spend your time.
That's where website builders come in. You simply customize your pages with your own video, product info, auto-responder, and you're done!
5) Live Webcasts
The most powerful way to sell is face to face. You get instant feedback and customers can ask questions and get their answers immediately.
Since we don't want to meet all our visitors in person... Webcasts are the next best thing.
We can sit in the comfort of our own homes and present to people all over the world. Product demonstrations, video overviews, live questions and answers, it's all possible with Webcasts.
If you're not using Webcasts in your business, you are missing out on thousands of dollars of sales.
Typical companies charge between $49 to $99 a month and more.
The Top 5 Essential Tools
These are the top five tools that every top marketer uses and depends on a daily basis to make sales on auto-pilot.
And you can too.
Now, you can get all these great tools from different companies and pay between $150 to over $350 each and every month.
Or, you can make the smart decision and get them all from one company and save a huge amount of money.
GVO offers all these tools under one roof and for only $1.45 a day. That's less than a Starbucks coffee!
And the best part is, for a limited time, you can take advantage of all these amazing tools and profit with them for a full 14 days for only a $1.
Don't decide now, use all the tools and see how powerful they are and how they will help explode your business online right now.
Go here for your test drive:
http://franciscoalba2012.GoGVO.com

What Is The Entire Buzz About GVO ?

What's the entire buzz about GVO? GVO (Global Virtual Opportunities) formerly Kiosk is a company owned by Joel Therien who has a 14 year track of experience in the network marketing and internet marketing industries. GVO has rapidly created a big buzz in the internet marketing and the MLM , Network marketing arenas due to the fact that it is the only company online that has the knowhow and the expertise to join these two very important business models in a once in a lifetime opportunity. What makes GVO such an incredible business opportunity? The answer to this question is twofold: First of all when you get your hosting package through GVO you will get several services like unlimited autoresponder system, complete video marketing system with easy video producer and video hosting, full audio and video conferencing system, downtime monitoring software, that not only are included but that will also mean significant savings compared to buying all these services separately. Second, you will have the opportunity to participate in a MLM compensation plan that is much more than a simple affiliate program and makes it an entire business in itself, let me explain: How do I get compensated? To motivate you to promote the business, GVO pays you 50% commission on the first month of every person that is directly sponsored by you. Then we have the Unilevel Matrix Plan that will pay you 5% per month of up to levels down making this a full matrix of 2,046 people and that alone will earn you $4,600.00 per month! Wait! It gets even better because you will also get a 20% matching bonus on your personal referrals down to 10 levels. Once you have a downline of 14 people or more then you earn a new profit position in the matrix that you can also make money off of. What guarantees that people will stay? If you have been online for some time and you are serious about building an internet business, you know that in today's market, these are tools that you or any internet marketer can't afford not to have and that you will be using on a daily basis and that is the key that makes the compensation plan a very successful one. With this business model you will build an organization of avid and constant users who will be using the services everyday to run their businesses and therefore will be happy to keep paying their monthly fee! How do I join? At GVO we even give you the opportunity to try us and fall in love with our services before you commit to a longer stay. Just pay $1.00 today and this will give you full access to all the services and features for a full 14 day trial period. Hope your find everything you are looking for under one roof with unsurpassed quality, see you inside! Jesus Pina is an Internet and Network Marketer who owns and runs many websites you can read more of his GVO business at http://www.wwkiosk.com/members/franciscoalba2012/team_gvo_invite.php